2.5 Consumer Labelling


To encourage the use of on-pack labels that enable consumers to easily determine the correct disposal method for packaging.

This criteria considers the extent to which packaging has been labelled to help consumers determine what to do with packaging at end of life, e.g. put it in their recycling, compost or rubbish bin. Relevant labels include recycling and anti-litter symbols and advice, such as the Australasian Recycling Label. Higher levels require tracking of the number of products that have appropriate on-pack labels.
Recommended: reporting against this criteria is not mandatory, however Members are highly encouraged to attempt recommended criteria where possible.

Conditional: must satisfactorily meet the conditions of one question before progressing to the next.

Sector Variations
  • Packaging suppliers: For this criteria ‘consumers’ refers to your business customers, e.g. brand owners or retailers, rather than individual consumers. Labelling requirements apply to your business-to-business (B2B) packaging.
  • Global companies: This criteria applies to all products put on the market in Australia, regardless of where they were designed or manufactured. You will need to consider whether recovery labels applied for other markets (e.g. ‘Green Dot’ logos) have potential to mislead consumers.
  • Importers: It is important to check that labelling on imported packaging is compliant with Australian Consumer Law, i.e. is not false or misleading and that it is accurate and relevant to the Australian market. We encourage you to discuss labelling solutions with your suppliers.



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